Bid Request Specification

Attribute	Type	Description	Example
id	optional, string	Unique ID of the bid request, provided by the exchange.	d5260eec-75d9-4f7d-86bc-22b01b4c779e
imp	required, object array	Array of Imp objects representing the impressions offered. Only and at least one Imp object is required.
app	required, object	Details about the publisher’s app (i.e., non-browser applications). Only applicable and recommended for apps.
device	required, object	Details about the user’s device to which the impression will be delivered.
user	required, object	Details about the human user of the device; the advertising audience.
test	optional, integer; default 0	Indicator of test mode in which auctions are not billable, where 0 = live mode, 1 = test mode	0
at	optional, integer; default 2	Auction type, where 1 = First Price, 2 = Second Price Plus. Appodeal currently supports only type 2	2
cur	optional, string array, default ["USD"]	Array of allowed currencies for bids on this bid request using ISO-4217 alpha codes. Recommended only if the exchange accepts multiple currencies. Default is USD.	["USD"]
bcat	optional, string array	Blocked advertiser categories using the IAB content categories.	["IAB2-1"]
badv	optional, string array	Block list of advertisers by their domains.	["blocked.domain"]
regs	optional, object	A Regs object that specifies any industry, legal, or governmental regulations in force for this request.