| Attribute | Type | Description | Example |
|---|---|---|---|
| id | required, string |
A unique identifier for this impression within the context of the bid request (typically, starts with 1 and increments OR UUID). |
6ba06f9a-44c8-497d-8bc3-78804bebc2c8 |
|
banner
|
object | A Banner object; required if this impression is offered as a banner ad opportunity. | |
|
video
|
object | A Video object; required if this impression is offered as a video ad opportunity. | |
|
native
|
object | A Native object; required if this impression is offered as a native ad opportunity. | |
| displaymanager | required, string |
Name of ad mediation partner, SDK technology, or player responsible for rendering ad (typically video or mobile). Used by some ad servers to customise ad code by a partner. Recommended for video and/or apps. |
you_ssp_name |
| displaymanagerver | required, string |
Version of ad mediation partner, SDK technology, or player responsible for rendering ad (typically video or mobile). Used by some ad servers to customise ad code by a partner. Recommended for video and/or apps. |
2.0.0 |
| instl | optional, integer; default 0 | 1 = the ad is interstitial or full screen, 0 = not interstitial. | 0 |
| tagid | optional, string |
Identifier for specific ad placement or ad tag that was used to initiate the auction. This can be useful for debugging of any issues, or for optimisation by the buyer. |
my__debug__tag |
| bidfloor | required, float; default 0 | Minimum bid for this impression expressed in CPM. | 0.15 |
| bidfloorcur | optional, string; default “USD” |
Currency specified using ISO-4217 alpha codes. This may be different from bid currency returned by bidder if this is allowed by the exchange. |
USD |
Updated 6 months ago